The Texas Travel Industry Association (TTIA) announced today that Texas Comptroller Susan Combs will receive the association’s 2010 Silver Spur Award. The Silver Spur is awarded to public officials who have shown exemplary service to the state and the travel and tourism industry.

“Comptroller Combs has been a long-time advocate of travel and tourism issues that have been critical to our industry and to Texas,” said David Dunham, chair of TTIA’s Legislative Affairs Committee. “Her leadership in highlighting and championing the fiscal impact of state tourism has been instrumental in helping Texas maintain its position as a top domestic and international travel destination. She is always willing to go the extra mile to work for issues that benefit the state’s economy and quality of life.”

Tourism is the third largest industry in Texas. Direct spending by travelers in the state surpassed $60 billion in 2008 and directly supported jobs for almost one half million Texans.  

“The health of the travel industry is vitally important to the overall economic health of the state,” said David Teel, TTIA President and CEO. “We’re pleased to recognize Comptroller Combs with our Silver Spur Award. She clearly values the positive economic impact tourism provides for our state and our communities.”

Presentation of the Silver Spur Award to Comptroller Combs will be on Tuesday, Feb. 16 at TTIA’s 20th annual Texas Tourism Unity Dinner in Austin. The dinner will be held at the downtown Hilton Austin. Approximately 900 people from across the state are expected to attend, including dozens of elected officials, state legislators, mayors and city council members.

Previous Silver Spur Award winners have included: Governor Rick Perry, Lieutenant Governor David Dewhurst, former Comptroller Carole Strayhorn, former House Speaker Pete Laney, State Senators Jeff Wentworth and Eddie Lucio, and State Representative Lois Kolkhorst.

TTIA is a non-profit organization made up of businesses,

organizations, associations and individuals dedicated to developing Texas tourism to its fullest potential. For more information about the Texas Travel Industry Association, visit or contact the office in Austin at (512) 328-8842.